SK Hynix — First-Principles Forecasting Model

A layered build: bit output (capacity-checked) × ASP (shortage-driven) → revenue → operating leverage → profit → EPS → fair value. Every driver is a slider — flex the assumptions and watch profit and valuation move. Defaults are aggressive-but-grounded, not conservative. ~1,350 KRW/$. Current ≈₩2.15M.

Why this exists: the market prices linear growth; memory is currently in a supply-constrained, price-inflating regime that compounds (volume × price × margin = three multiplicative vectors). This model makes each vector explicit so you can pressure-test where the exponential comes from — and where it would break.
The Layers (drag to flex)
Layer 1 · Annual bit (volume) growth24%
Reality check: 1c DRAM to 190K wpm, M15X live, Yongin ~400K wpm, ASML EUV fleet doubling by end-2027 → supports ~22-25%/yr.
Layer 2 · 2026 ASP (price) growth150%
KB: DRAM contract +194% / NAND +244% for 2026. TrendForce Q2 +58-63% QoQ.
Layer 2 · 2027 ASP growth40%
Shortage persists (Goldman/KB/chairman to 2030) → further increases off a high base.
Layer 2 · 2028 ASP growth12%
The swing year: new capacity arrives → prices plateau or soften. Push negative to model a glut.
Layer 3 · Operating margin76%
Q1'26 actual 72%; Goldman 70-80%; KB 78.1%. Price flows to OP on a fixed cost base (operating leverage).
Layer 4 · Exit P/E on 2028 EPS10x
Trades ~7x 12mo-fwd today; Korean semis avg ~23x. Cyclical memory historically 6-12x mid-cycle.
Model Output
2028 Op Profit
₩—
$—
2028 EPS
₩—
$—
Fair Value / share
₩—
$—
Upside vs ≈₩2.15M
—%
at exit multiple
2025A2026E2027E2028E
Revenue ₩T97
Revenue $B72
Op profit ₩T47
Op profit $B35
EPS ₩K59
The Layered Cake — how revenue builds (₩T)
Prior-year base + Volume (bits) + Price (ASP)
Each year stacks volume growth (capacity) then price growth (shortage) onto the prior year. The orange band is the part of the story the market struggles with — pricing power in a structural shortage.
Supply Reality Check (can it physically be made?)
2026 capex₩40T (~$30B)
ASML EUV~30 machines, fleet doubling by end-2027
1c DRAM190K wpm by end-2026, >50% of DRAM
Yongin~400K wpm over time (Ph.1 ₩31T)
P&T7 packaging₩19T — world's largest HBM assembly
Cross-check vs the Street (2028E Op Profit)
This model yours₩—
Goldman (Jun 1)₩454T ~$336B
2026 anchor: Goldman₩271T ~$201B
2027 anchor: Goldman₩401T ~$297B
Consensus 2026 rev₩318T ~$235B
Key finding from the model: to reproduce Goldman's decelerating OP path (₩271T → ₩401T → ₩454T, growth slowing to +13%), the implied price path is roughly +195% (2026), +20% (2027), then −10% (2028). In other words, Goldman's ₩454T already bakes in a 2028 price decline, offset by ~25% volume growth. So ₩454T is the moderate case, not the aggressive one — if the shortage holds and 2028 prices stay flat-to-up (the "First-principles bull" preset), 2028 OP lands nearer ₩500-550T. That gap is precisely the exponential the market hasn't priced.
First-principles conclusion.

Model assumptions: net profit ≈ op profit × 0.85 (calibrated so default 2026 EPS ≈ consensus ₩281K); 712M shares (post ₩12.2T cancellation); base FY2025 revenue ₩97.1T (actual). Revenuet = Revenuet-1 × (1+bit) × (1+ASPt). This is a scenario tool, not company guidance. Forward figures are estimates; verify against filings each quarter.